PUMA Introduces New Self-Lacing Running Sneakers

Puma is surfacing a brand-new, self-lacing running shoe. Similar to most of the PUMA running sneakers, the Fit Intelligence Trainer’s perforated, grey mesh upper is detailed with a silver signature stripe. The lacing system is enclosed within a silver tongue piece which is attached to a logo-appliqued, rectangular lace stay on the throat line locking down the foot with aqua blue cables.

Simply with a swipe through a mobile app or on an Apple Watch, the shoe’s fit can be adjusted; the intricacy of the technology grants this iteration the ability to identify the shape of the wearer’s foot and then alter itself to provide each individual with the best lockdown and support.

The new Fit Intelligence Trainer is set to drop in 2020. For those who are interested in PUMA’s latest technology, sign up for the beta testing on the PUMATRAC training app which will be available in the coming months on both iPhone and Android.